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Apple reveals Q1 2019 earnings report with $84.3 billion in revenue

A decline of 5 percent from the year-ago quarter.

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Apple Flags

Apple has shared its quarterly earnings report for Q1 2019 fiscal year, which ended December 29, 2018. The holiday season helped the company pull $84.3 billion USD in revenue, a five percent decline in year-over-year figures.

Cupertino revealed that revenue from iPhone declined 15 percent from the prior year, while total revenue from all other products and services addressed 19 percent of growth year-over-year. Revenue from services alone reached an all-time high of $10.9 billion USD.

“While it was disappointing to miss our revenue guidance, we manage Apple for the long term, and this quarter’s results demonstrate that the underlying strength of our business runs deep and wide,” said Tim Cook, Apple’s CEO. “Our active installed base of devices reached an all-time high of 1.4 billion in the first quarter, growing in each of our geographic segments. That’s a great testament to the satisfaction and loyalty of our customers, and it’s driving our Services business to new records thanks to our large and fast-growing ecosystem.”

“We generated very strong operating cash flow of $26.7 billion during the December quarter and set an all-time EPS record of $4.18,” said Luca Maestri, Apple’s CFO. “We returned over $13 billion to our investors during the quarter through dividends and share repurchases. Our net cash balance was $130 billion at the end of the quarter, and we continue to target a net cash neutral position over time.”

Except for the declined numbers from iPhone, most of Apple’s offerings reached an all-time high in revenue. Revenue from Mac and Wearables, Home and Accessories grew 9 percent and 33 percent, respectively, and revenue from iPad hit a 17 percent growth. Apple said international sales accounted for 62 percent of the quarter’s revenue.

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Xiaomi unveils the Mi 9 flagship

First flagship of 2019.

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Xiaomi Mi 9

Xiaomi has announced the 2019 flagship Mi 9 today. The handset is first in line to be this year’s premium android flagship phone, with specs that could rival last year’s Huawei offering.

The Mi 9 raises the bar for this year’s upcoming Android phones in terms of specs. The 6.39-inch FHD phone is powered by Qualcomm’s first 7nm Snapdragon 855 processor, coupled with either 6GB, 8GB, or 12GB of RAM — that’s absolutely on your preference. Fueling the device is a 3,300mAh battery with Qualcomm’s Quick Charging technology; that’s 27W for wired charging, and 20W for wireless. There’s also an under-the-display fingerprint sensor to use.

Interestingly, the Chinese smartphone maker has made noticeable improvements on the camera front. The Mi 9 carries along a triple-camera setup on the back, and a ‘Dot Drop’ look on the front. On offer is a 48-megapixel camera sensor on the rear, but there’s a catch! It uses Sony IMX586 sensor, which will render the photos you take with a 0.8-micron pixel size at 48 megapixels, and will be a bit noisy. The best you can get from this lens is at 12 megapixels with a 1.6-micron pixel size. DxOMark score for the Mi 9 is 107 points, for the record.

Pricing starts at 2,999 RMB ($446) for the base 6GB/128GB variant, and goes up to 3,999 RMB ($595) for 12GB/256GB configuration. There’s also a middle-tier that will cost you 3,299 RMB ($490) for 8GB/128GB. Availability of the Mi 9 remains in China for now. Given the history Xiaomi has with product launches, International release should take some time.

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Apple’s latest iPhone ad is Bokeh​’d

Did you bokeh my child?

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iPhone Ad Depth Control Bokeh

Apple has posted a new iPhone ad that shows off Portrait Mode Depth Control in action. The ad highlights how you can bokeh and unbokeh photos shot on iPhone even after you’ve captured them.

After a long time, we have seen Apple coming up with such a hilarious ad. In the clip, two parents are having an uncomfortable talk over the use of bokeh in their children’s photo. One blames the other of ignoring Jacob (her child), referring to the blurred effect which we all know as bokeh. You can watch the iPhone ad in full length below.

Depth Control on iPhone XS and iPhone XR lets you adjust the bokeh effect on backgrounds before or after you shoot. So you can turn a cute portrait of two kids into a stunning portrait of one kid.

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Apple acquires digital marketing startup DataTiger

With iPhone sales coming lower than expected, this might actually help.

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DataTiger

Apple has acquired digital marketing startup DataTiger, reports Bloomberg. The report cites a regulatory filing from December that quotes Apple as the controlling body for Operatedata Ltd., the legal name of DataTiger.

DataTiger’s CEO Philip Mohr writes “we’re re-thinking the whole marketing experience,” on LinkedIn.

DataTiger is a set of tools that enables you to build marketing software that puts your data to work. Using DataTiger is the fastest and easiest way to increase retention & monetisation. With our platform you can individually optimize the marketing flows for your customers in real-time across all channels.

DataTiger can be used as an online tool, importing your data and set up user flows in minutes, with all of your data living in the cloud – or it can be fully customized in-house, building your own marketing solution via our APIs + open-source front-end components.

Founded in 2017, DataTiger is relatively a small company, with 2-10 employees, headquartered in the UK. Apple hasn’t disclosed financial terms of the deal yet, however, it should be considered as a small-scale acquistion.

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