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Apple announces the glass-backed iPhone 8 and iPhone 8 Plus



iPhone 8 Plus and iPhone 8

Apple unveiled the iPhone 8 and iPhone 8 Plus at the Steve Jobs Theater in Apple Park. The new iPhones come with similar design language as past year’s iPhone 7 and iPhone 7 Plus, but refines quite a lot of things — from the interior, of course, to the exterior.

Until this year’s iPhone announcement, Apple continued its S-branded iPhone lineup ever since iPhone 3GS was announced. But the announcement of iPhone 8 after the iPhone 7 has just killed that tradition. Although the upgrades that Apple has made from iPhone 7 to iPhone 8 could be considerably called as an S-branded iPhone (that is, iPhone 7s), Apple dropped the ’S’ and went with iPhone 8.

Hello, iPhone 8 and iPhone 8 Plus!

iPhone 8 Charging Dock Pods

Getting started here. Every September, a new iPhone, but now it’s multiple iPhones.

Apple’s iPhone 8 and iPhone 8 Plus look like past year’s iPhone 7 and iPhone 7 Plus, respectively, but the notable change here begins from the back of the devices. Apple has returned to glass-backed design (remember iPhone 4/4S!), with both iPhones featuring shinny glass back and aerospace-grade aluminum. Apple says it’s the most durable glass ever in a smartphone.

Need a reason why? It’s because glass-backed design helps enable world-class wireless charging solution, which works with Qi ecosystem. Well, Qi ecosystem is an open wireless standard, which most of us don’t really know but is widely used in phones that support wireless charging. Apple also gave us a sneak peak of AirPower, a wireless charging accessory from Apple that will be launched sometime next year. The Apple-designed AirPower accessory will let you charge up to three devices, including the new iPhone, Apple Watch Series 3, and a new wireless charging case for AirPods, simultaneously.

The glass finish is made using a seven-layer color process, says Apple, for precise hue and opacity. And yes, the handsets are dust and water resistant.

iPhone 8 Plus Color Selection

The 4.7-inch iPhone 8 and 5.5-inch iPhone 8 Plus both offer Retina HD displays with True Tone that adjust the white balance of the display to match the surrounding light. Apple says the vibrant wide color gamut Retina HD display offers the best color accuracy in the industry.

What’s inside the iPhone 8 and iPhone 8 Plus?

With every passing year, we see new iPhone chips that are faster, improved (and sometimes smaller) than the previous one. This time around, Apple’s A11 Bionic takes things even further. The A11 Bionic features a six-core CPU design with two performance cores 25-percent faster and four efficiency cores 70-percent faster than the A10 Fusion. All six cores can work simultaneously as well, thanks to a new, second-generation performance controller. And wait, the battery life remains unaffected. The Bionic integrates the first-ever Apple-designed GPU with a three-core design, delivering up to 30-percent faster graphics performance than the previous generation.

With iPhone 8 and iPhone 8 Plus, you get deeper bass, and up to 25-percent louder sound, thanks to the new stereo speakers. TouchID is there where it should be: the faceplate, below the screen. Bluetooth 5.0 support is included as well.

Camera on the new iPhones are improved, too. The 12-megapixel rear unit on the iPhone 8 has a larger and faster sensor, a new color filter and deeper pixels, with optical image stabilization. There’s a new Apple-designed image signal processor that delivers advanced pixel processing, wide color capture, faster autofocus and better HDR photos. Everything stacks up to photos with vibrant, realistic colors and more detail.

Still waiting to read a new fancy name for iPhone’s photography strength?

iPhone 8 Plus sports dual 12-megapixel cameras, with Portrait Mode and Portrait Lighting. The latter is Apple’s new terminology for the iPhone 8 Plus’ ability to capture stunning portraits with a shallow depth-of-field effect in five different lighting styles. The Portrait Lighting isn’t just a filter, in fact it’s an application of Machine Learning, where the camera scene is recognized, and a depth map is created to separate the subject from the background. You can add the Lighting even after you’ve clicked the photo.

With better video stabilization, you can now shoot 4K videos up to 60fps and 1080p slo-mo up to 240fps. The Apple-designed video encoder provides real-time image and motion analysis for optimal quality.

It’s not just photography that Apple has tuned iPhone 8 and iPhone 8 Plus for. The cameras on the new iPhones are custom tuned for Augmented Reality (AR) as well. Each camera on the new iPhones is calibrated with new gyroscopes and accelerometer for accurate motion tracking. Apple first showed its interest in AR during this year’s WWDC with iOS 11, introducing ARKit for developers.

Available in Space Gray, Silver, and a new Gold finish, Apple’s iPhone 8 line-up starts at $699 for the smaller variant, and $799 for the bigger Plus model, depending on storage configuration. Pre-orders begin September 15, with launch date of September 22.

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Blush Gold iPhone X leaked in pictures

Blush Gold iPhone X in the production line, according to the leak.




Blush Gold iPhone X Leak

Apple launched iPhone X with only two color variations — silver and space gray — last year. This didn’t allow Cupertino fans to have a ‘Gold’ tag on their iPhone X — at least in color.  And the look, of course. But that might just change: Blush Gold iPhone X.

Images of an alleged ‘Blush Gold’ iPhone X have leaked online. Coming straight from the production line, according to the leak, we could soon see an official Gold iPhone X.

Behind the ‘Blush Gold’ iPhone X leak is Benjamin Geski, who also published the first leaked images of the iPhone X. So it wouldn’t be any wrong to say this leak authentic. Geski also claims the gold version has an internal codename D21A.

But wait! Don’t expect to see the gold variant of the iPhone X at Apple’s upcoming March 27 event in Chicago, as it’s an education-themed event and iPhone X-related announcements are unlikely to show up; however, being hopeful isn’t a bad thing.

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Android Wear is now Wear OS by Google

The new name is officially written as ‘Wear OS by Google.’




LG Watch Urbane LTE

Google has rebranded its smartwatch platform from Android Wear to Wear OS. The new name is officially written as ‘Wear OS by Google,’ as seen on The Keyword.

While the name change does remind me (and probably you, too) of Apple’s watchOS, it has quite a reason to get a new name — Wear OS, especially. The company brought Android Wear (or now Wear OS) to iOS back in 2015. But the Android Wear name couldn’t define the platform’s iOS capabilities and made the platform look like an Android-only deal, which is not the case now. Therefore, Wear OS by Google is a reasonable move.

Wear OS Google

As our technology and partnerships have evolved, so have our users. In 2017, one out of three new Android Wear watch owners also used an iPhone. So as the watch industry gears up for another Baselworld next week, we’re announcing a new name that better reflects our technology, vision, and most important of all—the people who wear our watches. We’re now Wear OS by Google, a wearables operating system for everyone.

No major changes are due anytime soon expect the new logo and name, which will be rolling out to Wear OS smartwatches and phone app over the next few weeks. For now, it’s just a name and logo change, but be sure to check if Google or any of its partners reveals something new for Wear OS at Baselworld 2018 in Switzerland next week.

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Apple shares the development of Portrait Lighting on iPhone X in new video

The art of portraiture and state-of-the-art artificial intelligence.




Apple Portrait Lighting Ad

Apple has posted a new video highlighting the development process of Portrait Lighting on iPhone X. The feature, in particular, is exclusive to iPhone X and iPhone 8 Plus as of now. The iPhone 8 Plus has the feature only on the rear-facing camera, while the iPhone X sports it on both front-and rear-end, thanks to TrueDepth camera system.

Apple says it worked with the world’s best photographers and image makers to bring Portrait Lighting to life, combining the “art of portraiture” and state-of-the-art artificial intelligence. The official video description is below:

Take a look behind the iPhone X and discover the process we went through to create Portrait Lighting. Combining timeless lighting principles with advanced machine learning, we created an iPhone that takes studio-quality portraits without the studio.

Portrait Lighting has been extensively used in Apple’s marketing campaigns. No wonder why Apple is so proud of it.

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